Good Domain + SEO = Traffic
Traffic = Clicks
Clicks = Money
Money = Income
Income = Increased Value of Site (more money:))
This is what your plan should be when starting your own poker site. Make sure to start off with a great domain name. This should insure that you get site traffic. Once you get a little traffic, supplement it with some advertising. Even if you don’t start a site on your domain, you may be able to sell your domain later on at great profit.